Good Behavior


Direct yet conceptual. Provocative and engaging. Design & illustration for brands, publications, and people.


First impressions are fast and furious, so there’s no time to hesitate. We help you stand out with undeniably bold branding, undoubtedly compelling marketing, and refreshingly memorable identities.

Jim Leszczynski

Jim is the golden combination of Midwestern nice with East Coast hustle. His easy-going and collaborative nature along with his ruthless passion for good graphic design and illustration makes Jim an invaluable partner in growing brands and good reputations.

Jim’s background in design, communication arts and some great experiences at powerhouse studios has given dozens of clients the confidence they need to tell their stories to the world.

When not designing, Jim and his wife enjoy the antics of their three dogs, a good Michigan brew, the simple pleasures of family, and life in the great state of Michigan.


Brand Services

Brand Collateral, Identity Systems, Illustration, Logos, Company Naming, Campaigns

Print Services

Book Covers, Conference Design, Editorial, Magazine, Packaging, Posters, Sales-Sheets, Signage, Stationery Systems

Interactive Services

Animation, Apps, Digital Magazines, Iconography, Mobile, Websites


A few select clients we've worked with...